Big Picture PR is comprised of the most connected publicists, intelligent writers, brand strategists, and photographers, stylists, graphic and web designers. We draw on our team of experts and tailor a perfect fit for each client's unique campaign.
After growing up in a remarkably safe suburb of Detroit, Michigan, Rachel hadn't had her fill of the midwest just yet, and spent four years attending Indiana University's Ernie Pyle school of journalism (and countless Hoosier basketball games). But it wasn't long before the city that never sleeps got the best of this night owl. Her love of fashion and the fast-paced world of fashion PR were fueled by an internship at Loving & Company in New York, where she worked on client accounts such as Oliver Peoples, Target and La Perla.
Immediately after college, Rachel was hired as a publicist at accessories showroom Apropo where she managed a celebrity Oscar suite in LA, launched Nicky Hilton's handbag line, and maneuvered her way through the inner-workings of the media in an effort to brand her up-and-coming designers (which included Jennifer Scott, Jocelyn, Alvin Valley, and Inca). She went on to work at Whisper PR, where she managed fashion and accessories lines such as Esteban Cortazar, Famin Puech, Sweetees, Ascension and Leslie Greene until the winter weather sent her in search of balmier climes. Currently, Rachel resides in Los Angeles, where she writes for Bobbie Thomas of In Touch, E! And the Today show, while still awhirl in the wonderful world of fashion PR through her work with as a publicist and consultant to Big Picture PR.
Rachel liases with editors and spearheads our semi-annual Big Picture PR editorial suite each season showcasing our clients' brands to the editors in New York City.