Each season, Fall/Winter and Spring/Summer, we host an editorial suite at a hotel in New York City presenting our clients' seasonal collections to the New York based media and stylists scouting for their upcoming stories, photo shoots and segments. Our clients' products are presented to the editors at our suite by appointment.
Editorial Desk-side Tours:
Big Picture PR clients are brought to New York to meet with the editorial community. We introduce our clients to the editors at the publication's office, where the client is provided the opportunity to showcase their collections, concepts, and portfolios. The editors are able to make the connection with the client in person, providing the opportunity for the editor to pull for current stories, take images of the collection for future consideration, and to listen to our clients' ideas in person, an immeasurable experience for our clients in relationship building and exposure.
Public relations is more than press clippings, it is about creating a word of mouth buzz through strategic messaging and communicating a brand. Big Picture PR develops, conceptualizes and executes public relations events with the idea of capturing the word of mouth buzz, complimenting the press placements, ultimately creating a momentum and visibility.
Big Picture PR has planned fashion and retail launch parties, charity events and afternoon tea parties and fashion shows for our clients to raise the awareness and build lasting, impressionable relationships with their audience.
Big Picture PR has connections with the individuals behind the scenes at the Emmy's, Golden Globes, New York Fashion Week, Tribeca Film Festival and more. Our contacts continuously provide our clients with the opportunity for exposure at these events, whether hosting a luxury gifting suite or providing a level of sponsorship, promotion or goody bag opportunity, the visibility for our client's brands among the press, celebrities and luminaries help accelerate their brands.